I've been noticing a drop in our site's rankings lately, and I'm starting to think we might need to improve our backlink profile. Our competitors seem to be getting ahead, and I'm curious about effective outreach strategies or services that could help us diversify our links and protect against penalties. I'm also interested in hearing how others have approached scaling their linkbuilding efforts without compromising quality.
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I've experienced similar ranking drops before. What helped me was focusing on creating genuinely useful content that naturally attracts links. When taking breaks from SEO work, I sometimes play Slope Game to clear my mind - it's surprisingly effective for resetting your thinking! For link building, try reaching out to industry podcasts as a guest or creating free tools relevant to your niche. These approaches generated quality backlinks for us without triggering penalties, and they scale better than mass outreach.